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Leading Africa's most inspiring startups to achieve
product-market-fit or raise the capital to keep searching 

We offer expert advice, assistance and experience to
ensure the best Pan-African startups 
create positive impact. 

Our 11-month business builder program offers the following:

  • Access to up to $75,000 of funding which can be disbursed during the program 

  • $15,000 USD of in kind human capital contribution through advisory services

  • $25,000 Amazon credits available for 24 months

  • Free access to 3 hot desks in our inspiring co-working space

  • Access to funding via the University Technology Fund if applicable 

  • Opportunity to hire the SU LaunchLab team for fundraising or hiring at an additional negotiated fee


StartupLab asks cohort companies to pay a $4,000 commitment fee for inclusion in the program and access to services as well as potential funding. This fee is always negotiable based on each startup. 

We're focused on tangible outcomes

Startups don't need talk; they need proactive action to be successful.

StartupLab executes on defined deliverables to drive growth.


We analyse your business based on its stage of maturity to determine its key needs. We work with the team to prioritise those needs based on experience. We then go out to execute on those needs together.


The Analysis serves as the foundation for our business building support.

Professional Pitch Deck & Training 

A pitch deck is the ideal format to clearly articulate the key aspects of the customer problem, business model, team and milestones.


Every startup will be pitch perfect through training and employing data driven story telling.   


Startups are in a race against time between product-market-fit and runway. A clear, usable, actionable financial model is not only a must for raising investment but also provides the leadership team with a clear path to success. 

Every team receives a world class model based on their unique operations and objectives. 

Expert-Led Deliverables

We utilise our robust network of seasoned, experienced experts to help our teams make creative mistakes.

Our Experts work directly with teams in 4-6 week sprints with a clear deliverable as determined through the Diagnostic Report. 


University Technology Fund Partnership

The UTF is a venture fund specifically focused on commercialising technology, intellectual property, and research originating from South African Universities. 


The UTF bridges the gap between technology ideation, research, and intellectual property development and the commercialisation thereof. It aims to catalyse and commercialise the technology transfer industry in South Africa for the benefit of all South Africans.

SU LaunchLab is the Preferred Partner of the UTF for its pre-seed, seed, series seed and series A investments.

StartupLab Program

Gap Analysis

1 month

A deep dive to assess current state of affairs and offer strategic insights 

Key items analysed: 

  • Vision, mission, value proposition

  • Burn, runway, performance 

  • Business model, pricing, economics

Co-Building Program

7 months

Bespoke  learning content.

3 achievable success metrics with agreed deliverables. 

Business Builder sessions every other week. 

Builder Sprints (3 day) every quarter. 

Post-Program Support

3 months

Board Meeting with expert panel. 

CEO or team coaching with an expert (1 session per month).

Access to SU LaunchLab network of investors, mentors & experts.

Monthly check-in with the SU LaunchLab Business Builder team. 

Next Cohort
March- October 2023


Accepting up to 6 teams

from across Africa.

Application: 3 October- 5 December 2022
Cohort Finalized: 30 Januarry 2023

Start date: 6 March 2023

Business Builder Team 

Startups are the key to economic and social growth in Africa. 

Our team of experienced, mission driven individuals are making this their life's work. Nothing is more important. 

We roll up our sleeves to create, iterate, build, empathise and celebrate with our teams. 


Joshua Romisher, CFA 

CEO, Stellenbosch University LaunchLab 

Reformed investment banker with extensive startup experience across USA, Europe & Africa. Responsible for over $250+M USD of funds raised for African climate tech startups. Dedicated to leaving a healthy planet for his two beautiful children. 

Nolan van Heerden

Business BuilderLead 

Startup expert that grew a successful startup from an attic with two university buddies to participant in Grindstone, international acquisition and scale across Africa. Personal passion for building  great engineering teams and enabling them to exceed their dreams.

Daniel Maloba

Varsity Engagement Lead

Stellenbosch University engineer with the hustle that comes from being born in the DRC. Passion for early stage business building with deep experience assisting student entrepreneurs turn their ideas into viable commercial ventures. Former child radio star helping others become pitch perfect. 

Ready to build?